Use Cases



Build and launch digital applications faster

Digital transformation takes front and center stage, as enterprises focus on building a strong digital strategy to remain competitive in today’s business environment. An explosive disruption to organizations’ previously acceptable level of digital application offerings is no longer able to meet customers expectations. Therefore, banks, insurance companies, retailers, utilities and other organizations across industries are putting together ambitious plans to build and launch many new digital services. However, the IT systems at many enterprises are based on complex data architecture and multiple systems of record, which were not designed to power an on-going fast production and distribution of digital applications. As a result, they struggle to keep up their business demand for rapidly available digital applications for their customers.

A Digital Integration Hub is an up-and-coming architecture design that modernizes the conventional architecture to accelerate the pace of innovation and power a robust digital strategy.


In the conventional architecture, digital applications are coupled with systems of record, making it very difficult to develop new digital services. With a digital integration hub, it is easy to build new microservices, and focus on business logic rather than on data integration. This way organizations can rapidly launch new digital services and gain a competitive advantage.

At the heart of a digital integration hub is a high-performance data store. Data is accessible in a millisecond-level latency, allowing for a super fast response time and a great user experience. This is especially important when there is a spike in transaction volumes, and when a high user or session concurrency needs to be supported without an impact on the user experience.

When data resides in legacy systems of record, it is often complicated to make it accessible for new digital applications. Different APIs are needed to access different data stores and platforms, which require the collaboration of data developers, API developers, DBAs and infrastructure engineers for every new data service.

With a digital integration hub, all the relevant data is easily accessible via unified interfaces, without dependency on the systems of record.

Often, launching new digital services adds significant transaction loads to core systems which are already at capacity. This can lead to bottlenecks, and impact core systems performance and availability. By having a digital integration hub offload new transaction loads from systems of record, organizations can innovate freely while protecting their core systems from over capacity.

Case Studies

Avanza Delivers Digital Banking Services with Millisecond Response; Growing Customer Base by 5X

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Fast Data Access to Global eTrading Data for Risk Management and Regulation

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PriceRunner Case Study

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